Consumer Packaged Goods (CPG)

Feb 5, 2025

At The Fold Studio, we understand the unique challenges facing companies in the Retail and Consumer Packaged Goods (CPG) industries. As consumer behaviors shift rapidly and supply chains become more complex, businesses in this space need tailored digital solutions that not only streamline operations but also enhance the customer experience.

We specialize in designing custom tools and digital products that help retail and CPG brands overcome these challenges—creating seamless internal workflows and improving external engagement. Whether it's improving inventory management, automating internal processes, or building intuitive customer-facing platforms, we design with your growth in mind.

Meeting the Needs of Retail & CPG

In today’s fast-paced environment, retail and CPG companies face significant pressure to stay ahead of trends while maintaining operational efficiency. Off-the-shelf software often falls short, lacking the flexibility needed to keep up with evolving customer demands, complex supply chains, and the need for real-time data.

That’s where we come in. We build custom digital solutions designed specifically for your business to:

Improve Inventory Management: Automate and simplify stock tracking across multiple locations, avoiding stockouts and reducing over-ordering.
Streamline Supply Chains: Gain full visibility and control over your supply chain, improving coordination and efficiency.
Enhance Customer Experience: Develop intuitive eCommerce platforms and mobile apps that make it easier for consumers to engage with your brand, increasing loyalty and sales.
Optimize Pricing Strategies: Use real-time data to adjust pricing dynamically based on inventory levels, demand fluctuations, and competitor actions.

(NOTE: I don't know if you offer integrations, but it could be beneficial to namedrop some common retail softwares that you are familiar with / that you can integrate into a tool -- such as Salesforce, SAP Global, Shopify, Netsuite, Stripe, Hubspot, Microsoft Dynamics 386, Zapier, AWS, Zendesk, Klaviyo, etc.. I

Why Custom Solutions Matter in Retail & CPG

We know that off-the-shelf SaaS tools don’t always provide the flexibility and control you need. As your operations grow, you’ll find that you’re forced to work around software limitations. By building custom solutions, we eliminate these roadblocks, creating software that grows with your business.

Our team has helped retail and CPG brands unlock their potential by crafting digital tools that offer real-time insights, improve decision-making, and streamline everything from procurement to point of sale. When you invest in tools tailored to your exact needs, your team stops working around software limitations and starts using technology to fuel growth.

Project Examples for Retail & CPG

Here are just a few ways we help retail and CPG companies transform their operations:

Small Project: Real-time Inventory Dashboard
- Automate stock tracking and reordering across multiple locations, ensuring you always have the right products available for customers.
Medium Project: Dynamic Pricing Automation
- Leverage real-time data to optimize pricing strategies that adjust based on demand, competition, and inventory levels, driving both sales and profitability.
Advanced/Complex Project: End-to-End Supply Chain Management System
- Gain full visibility into your supply chain with a customized platform that tracks every step, from procurement to fulfillment, ensuring smoother operations and fewer delays.

How We Help You Grow

In an industry as competitive as retail and CPG, we know that staying ahead requires more than just managing day-to-day operations. It’s about having the right tools to automate, optimize, and scale.

Our goal is to provide digital products that:

Reduce inefficiencies and eliminate manual workarounds.
Provide real-time insights to make data-driven decisions.
Create engaging customer experiences that boost brand loyalty.
Adapt to your business as you grow, without the constraints of generic software.

Our Expertise in Retail & CPG

We’ve worked with some of the most forward-thinking brands in Northwest Arkansas, helping them transform their digital presence and operational efficiency.

Whether you're a large retail brand looking to improve logistics or a CPG company seeking to enhance customer engagement, The Fold Studio is your partner in innovation.